JAYBE - SIMPLY KIDS
CLIENT: JAYBE
DATE: DECEMBER, 2017
Jaybe are a leading manufacturer of folding beds and took the decision to diversify into the production of mattresses on the back of the recent success of other manufacturers.
CHALLENGE
Create a series of images which communicate the properties and benefits of the Simply Kids mattress range in a fun and engaging way for both parents and children alike.
SOLUTION
We created a concept that transports the consumer into the dreams of a child. Using basic cartoon style illustrations overlaid onto a bedroom scene, we depict various activities that tie in loosely to the benefits and properties of the individual mattresses from the range.
Northern Touch Design Ltd.
71 Selby Road
Garforth
Leeds
LS25 1LR